PROJECT


CLIENT


IDEA
“SWOOSH SQUAD”


 NIKE
 

Nike wanted a way to capture the hearts and minds of the youth, so we created the Swoosh Squad, a club for young athltes all over the world.

To launch the program, we gave kids the ability to officially join the club by creating their own digital “player card”. We introduced them to the club with a welcome video from Kobe and KD.


























































“UNLIMITED YOU”
Due to the success of the Nike Unlimited You campaign, we skinned the whole app in a lovely rainbow colorway.

































CREDITS







Agency:
R/GA NY

Client:
Nike

Year:
2014
Role:
ACD

Collaborators:
Carinda Roestorf









JUSTIN FLY


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 ︎ Creative Directions
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NYC -> Kreuzberg Berlin DE    
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