PUBLIC ACCESS



[ CONVERSE ]
We thought if a brand wants to truly support youth culture, they have to provide them with tools, a co-sign, and get the hell out of the way. So we created a Public Access show for Converse, and gave full control of the content, theme, and aesthetic to the host and their select guests.

We launched Public Access with an episode co-created with Maisie Williams. The show was almost completely unscripted except for her personal notes.
The fun and absurd tone was buffered by serious dialogue about creativity, activism, bullying and real concerns facing young people. Episode 1 features actors Millie Bobby Brown and Amandla Stenberg, musician Syd, chef Flynn McGarry, and activists from Shade Zine and Mercy for Animals.

The result was an unfiltered expression of youth culture from the mind of Masie WIlliams.
















SEASON 01 EPISODE 01: “MAISIE WILLIAMS”







































Thicc Daddy gets it.





















CREDITS













Agency:
R/GA NY

Client:
Converse

Year:
2017
Role:
Creative Director

Collaborators:
Will Perkins, Marcus Price, Maisie WIlliams

Director:
Andrew Barchilon

Photographer:
Tyler Mitchell

Production:
Prettybird



Mark

JUSTIN FLY





 ︎ Creative Directions
︎  Promotional Use Only
︎  Kreuzberg Berlin DE
               
︎